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CrossFit Apparel: Guide to buying the best brand

Anabel Avila

June 26, 2025

CrossFit Apparel: Guide to Buying at the Best Price

If you have recently started CrossFit recently, you may have recognized a peculiar style in the clothes that people wear in the box.. In this article I will try to explain the best options you have on the market in terms of CrossFit clothing.

What brands of CrossFit clothing do I recommend?

When choosing CrossFit clothing for training. do not focus solely on aesthetics. While that may be important, much more important is the functionality of each garment. Over the years, I've tried different brands, but not all of them hold up to the demanding pace of the WOD.

If you want to know which are my favoritesSo stay with me to see the best ones in terms of quality and comfort and why not, to discover a bit of their history. Let's go there!

1. Reebok

For 10 years it has been the only brand that could use the term CrossFit on its products.as they were the ones who had the exclusivity to do so. Since then, those rights passed in 2021 to NOBULL and in 2024 to GO RUCK.

Many athletes have been the image of this brand, the most famous of which are Rich Froning and Annie Thorisdottir.

Although Reebok is no longer an official sponsor of the sport, it is still closely associated with CrossFit and continues to make products for the sport in its line: Cross-training

Pros

It is one of the brands that offers the most and frequent discounts during the season. If you do not need to go to the last, you can buy more economical.
Free returns online. 60 days.

Cons

It can be difficult to get the right size depending on the design of each garment. In the same way that there are brands that you know you will always get right if you can always size up, here it is difficult. In general, the sizes are large, but there are many exceptions.

View Reebok apparel

The most successful product is its trainers. The Nanos for WODs and Lifter for weightlifting.

Nike

Nike has been the "other" CrossFit brand for years. It seemed like the only option for those who didn't like training with Reebok.

And although there is now more supply, continues to be one of the most represented brands in the pit lane..

Curious noteIn the 2015 Games all athletes were required to wear Reebok-supplied apparel and were strictly prohibited from using the Nike brand.

In protest, Nike drove trucks to the gates of the StubHub Center stadium in Los Angeles, where the Games were being held with a clear message: "Don't ban our shoe, beat our shoe.".

Since then, all athletes have been required to wear Reebok apparel at the Games.

For the first time, in 2019, the athletes were allowed to wear the sneakers of their choice, regardless of the brand they were. It was the beginning of the end of exclusivity in spite of the fact that they still had to wear Reebok apparel.

Mat Fraser has been a Nike-sponsored athlete for much of his career. Undoubtedly, being the athlete with the most CrossFit titles has helped to position the brand in this sport.

Nike is the place where you can find the widest varietywhen it comes to choosing training clothes, and they also have a specific Cross Training section.

Pros

It continues to be one of the most liked brands in their designs. Great variety of garments, comfortable and quality.
It has a uniform pattern guide, which means that if you always wear M, you will most likely get it right if you buy online.
Very soft and comfortable material
30 days for free returns if you are a Member.

Cons

Not an economical brand

Woman Man

Its flagship product among crossfitters is its shoes. Metcon for WODs and Savaleos and Romaleos for weightlifting.

In recent years they have declined their sponsorship of recognized athletes and have ended their contracts with: Mat Fraser, Sara Sigmundsdottir, Jone Koski, Laura Horvath... In 2024 they only sponsored Gabriela Migala as a top athlete.

3. FLEO

It is an American sportswear brand.

Personally, I like it for having one of the most comfortable pant designs. If you have ever worn Lululemon, you will find its pattern similar.

Pros

Wide waistband that does not dig in.
Ideal fit, you don't have to be constantly repositioning them.
Very soft and comfortable material
"Squat proof": Passes the squat test without showing underwear.
Wide variety of designs: leggings, shorts, joggers, tops, long sleeve t-shirts, short sleeve t-shirts, sweaters...
Short, tight-fitting tops, very flattering. In my case, with a big chest, it's hard for me to find sport shirts that I like the way they fit.

Cons

The price, although it depends on what we compare it with. A full price Nike pants can cost you that or more. The quality is paid. Some pants are around $70 which right now is practically 70€.
Although there is a section of medium/high support sports tops, if you really need high support they will not do the job.
They only have women's clothing.
If you are outside the United States, there is an additional 10% import tax.

Use code ANABELPUMP for a 10% discount.

Woman

4. Under Armour

The best-known CrossFit athlete representing the brand was. James Newbury. Currently they do not have any athletes in the top.

If you like to train with compression garments,they are the ones with the largest supply.

Pros

Classic design, neutral colors, clothes that never go out of style.
Very soft and comfortable material
High quality garments.
Free shipping on orders over 60€.
60 days return policy

Cons

It is not an economical brand if you buy at full price. If you have flexibility in the sales, you can make a good buy.

Woman Man

5. NOBULL

Announced as the new official sponsor of the 2021 CrossFit Games. As such, they are the only ones who can use the CrossFit brand on their apparel.

This catapulted the brand by increasing its exposure and interest in it. It received heavy criticism when it announced its collaboration with CrossFit as it was much less financially accessible than the previous brand, Reebok.

Pros

You won't feel like you're going out of style because the clothes follow such a minimalist line that you can't tell what season they're from.

Cons

Little variety of designs.
It is the most expensive brand of all. Besides, they don't make big offers for sales or black friday...

Athletes sporting this mark include Justin Medeiros and Emma Lawson.

6. TYR

It is the newest CrossFit apparel brand. It has started to become popular thanks to its sneakers.They are gradually developing a clothing line, although the garments are just beginning to be seen.

The sports brand established years ago in the world of swimming, has entered strongly in CrossFit since 2021 began sponsoring athletes such as: Patrick Vellner, Gui Malleiros, Noah Olsen... and recently to the Spanish Elena Carratalá and Fabian Beneito.

In 2023 Wodapalooza became TYR Wodapalooza.

Now that you know what brands of CrossFit apparel are available on the market and you know a little about their trajectory and what has made them known, which one do you choose? It is vital to make the right choice, so that you can practice this sport in total comfort and without affecting your performance.

In the end, it's not what it says on the label that matters, it's how you feel training with it. Find what works for you, invest in quality and keep giving it your all in every WOD..

Frequently Asked Questions

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The bra is a garment that needs to be selected properly to be useful in training and not be an uncomfortable element. Find out how to choose the right bra depending on the impact of the sport and the chest.